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Behind Ordae's Anima x Animus Active Collection

The concepts of anima and animus are central to Carl Jung's theory of analytical psychology. They represent the unconscious feminine and masculine qualities within individuals, respectively.

Anima:

The anima is the unconscious feminine side of a man. It encompasses traits, behaviors, and psychological patterns traditionally associated with femininity, such as sensitivity, empathy, nurturing, and emotional depth.

Positives: 

  • Emotional Awareness: Embracing the anima allows men to become more in touch with their emotions, fostering emotional intelligence and healthier relationships.
  • Creativity: The anima can enhance creativity and imagination by integrating intuitive and holistic thinking.
  • Balance: It brings a sense of balance by integrating traditionally feminine qualities, leading to a more rounded personality.

Animus:

The animus is the unconscious masculine side of a woman. It includes traits, behaviors, and psychological patterns traditionally linked to masculinity, such as assertiveness, rationality, logic, and independence.

Positives:

  •  Confidence: Embracing the animus helps women develop confidence and assertiveness, aiding in personal and professional growth.
  •  Logical Thinking: It enhances logical reasoning and problem-solving skills, contributing to a more balanced decision-making process.
  •  Independence: The animus encourages independence and self-reliance, empowering women to take control of their lives.

Overall Benefits

  • Self-Integration: Recognizing and integrating anima and animus contributes to self-actualization and individuation, the process of becoming a whole and unique individual.
  • Personal Growth: Embracing both aspects allows for personal growth and the development of a more balanced and harmonious personality.
  • Interpersonal Relationships: Understanding these concepts can improve relationships by promoting empathy, understanding, and mutual respect between genders.

Ordae named its collection after Anima/Animus because we wanted to demonstrate the powerful balance when the male and female minds come together and take action. Jung believed that integrating these unconscious aspects helps individuals achieve psychological completeness and wholeness, mirroring the synergy Ordae seeks to reflect in its collection.

 

Discover the Anima/Animus Active Collection – Shop Now!

Upgrade your activewear with our Anima/Animus Active Collection. Our lightweight shorts feature hidden pockets on the back, ensuring a smooth and comfortable experience whether you're running, walking, or traveling.

Our T-shirts are designed to be lightweight, breathable, and moisture-wicking, perfect for any workout.

For women, the Animus Top and Leggings bring style and functionality to your workout wardrobe. The top features a front hem and cross-back straps for added support. Note: Our sizes for women follow European standards, so we recommend sizing up for the perfect fit.

Shop the Anima/Animus Active Collection today and elevate your fitness gear!